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Mise Au Point n° 12

From script to screen: consequences of the conversion to digital for jobs and professional qualifications

The workflow for films, web series, TV shows, etc. has converted to digital, from the script and the set to the diffusion. Jobs, qualifications and skills, which are required to work in audiovisual media have thus been modified. The limit between different professions has become tinier, i.e. sound editor/sound mixer; in any case they have been redefined with the development of new jobs, i.e. data manager/DIT, stereograph, etc.

New technologies force us to question the relation to space, time and professional exchanges. They transform task organization and the articulation between traditional professions and new intermediaries linked to digital implantation on the set, in post-production and in the diffusion workflow.

In addition, new content formats that emerged with the Web and mobile broadcasting contribute to rethink conventional professional pathways in order to consider the editorial strategies, marketing, and the “360° communication” of those new contents.

From the fields of production, valorization and marketing to the critics and cinematheques, innovations in the field of media and the use of online media open several reflections. On the one hand on the mutations of the professional skills (how to use a digital camera? Lenses? Lights? How does art direction transform with the massive use of green screens?); on the other hand on the boundary between professional and amateur, between cultural production and consumption.

Finally, the idea of a ‘creative consumer’ active and contributing to the development, financing and the promotion of works through digital platforms, “suggesting to a takeover of creativity on the industrial process” (Paquiendeguy, 2010) leads to questioning the nature of these co-creative practices and their ownership in industrial strategies.

Abstracts should be submitted, in French or in English to Martin Barnier (Martin.Barnier@univ-lyon2.fr), Bérénice Bonhomme (berenice.bonhomme@univ-tlse2.fr) and Kira Kitsopanidou (kira.kitsopanidou@gmail.com) before March 1, 2018. After the examination of the proposals by the editorial board, authors whose proposals have been selected will commit to give their contribution for June 15, 2018. Submitted articles should not be the subjects of publication in another journal.